On Page Optimisation (Optimization)Defined: On-page optimisation (on-page SEO) is what can be done on the pages of a website to maximise its performance in the search engines for target keywords related to the on-page content.On-Page SEO Checklist Always start with keyword selection, research and testing Meta Description tag ALT tags H1 tags URL structure Internal linking strategy Content Keyword density Site maps, both XML and user facing Usability and accessibility Track target keywords Expect results in 6-12 monthsAvoid common on-page SEO mistakes such as: Duplicate content URL variants of the same pages Off-site images and content on-site Duplicate title tags Do not use on-page SEO spamming tactics such as: Hidden text Hidden links Keyword...